iExec Launches iExec Portal, A New Interface to Involve and Reward the Community

iExec Launches iExec Portal, A New Interface to Involve and Reward the Communityconsole.debug(‘TRINITY_WP’, ‘Skip player from rendering’, ‘is single: , is main loop: 1, is main query: 1’);console.debug(‘TRINITY_WP’, ‘trinity_content_filter’);

Press Release: Releasing the iExec Portal, iExec implements an interface where individuals can participate in community-related decisions while being recognized and rewarded for their contributions.

 

March 23rd, Lyon, France – iExec, a decentralized marketplace for computing assets, today announces the launch of the iExec Portal, a new user-friendly interface intended for its community. With the iExec Portal, iExec aims to better support its growing community by offering them the possibility to vote on community-related decisions, recognize their contributions to the project with a Community Rewards Program, and help them to make the most of their RLC – the iExec token.

 

Involving iExec Followers in Community-Related Decisions

As the community grows, iExec aims to more closely involve individuals in community-related activities. To achieve this, the iExec Portal introduces a voting system. Via proposals submitted by the iExec team, followers can now have a say on decisions concerning the community. For example, deciding the format for AMA sessions, allocating community rewards, or even deciding on future features for the iExec Portal.

 

Using the Snapshot platform, the iExec community can vote on the submitted proposals. Each vote is weighted by the amount of RLC owned. Anyone that holds RLC tokens in their wallet can vote and have their say. Voting works by taking a “snapshot” of the number of tokens held in the wallet at the time of voting. It does not cost any RLC or Ethereum gas fees.

 

Rewarding the Community for their Contributions to the Project

iExec is proud to have a committed community supporting the project. To value its followers’ contributions, iExec has released a Community Rewards Program. This new program recognizes and rewards the most active, engaged community members for their contributions to the project. RLC prizes are distributed monthly for contributions ranging from content creation to tech expertise. From the iExec Portal, users can learn more about the types of prizes available and what they can do to qualify for rewards.

 

iExec followers will also have the opportunity to claim NFT POAP collectibles after contributing to the project or participating in events. These collectibles will be displayed on the iExec Portal.

 

Giving the Holders an Interface to Make the Most of their RLC

Another goal of iExec Portal is to provide the community with an interface for their RLC portfolio, allowing holders to see their portfolio balance. In addition, the iExec Portal offers educational resources on other ways to use their tokens such as platforms like Uniswap or Bancor.

 

Finally, the iExec Portal provides a single point of entry for the project’s resources and products. For instance, the iExec Oracle Factory to create custom oracles from any kind of data in less than 5 minutes, or the iExec Developer Rewards Program application form, where developers can submit their project based on the iExec protocol.

 

Speaking about the new platform, iExec’s Head of Adoption, Nelly Cornejo said: 

 

With the iExec Portal, we want to offer an open door where anyone can join and benefit from our vibrant ecosystem. The iExec Portal will be a place to listen to our community, recognize and reward them for their contributions and help them make the best out of their RLC tokens.

 

A Metamask or Portis wallet is required to connect to the iExec Portal. More features will be added in the future, to deliver the best experience to the iExec community.

 

Visit the iExec Portal here

 

About iExec

iExec is a blockchain company that provides a decentralized Marketplace for computing assets, allowing anyone to monetize datasets, decentralized applications, and computing power. Ethereum blockchain is used to organize the exchanges between stakeholders with the maximum level of trust and security, without a centralized authority. iExec owns its native utility token, the RLC, used as the method of payment on the Marketplace. The RLC token is listed on over 40 exchanges, including Coinbase, Binance, Bithumb, Huobi, and more.  

 

For more about iExec and its new community-focused platform, visit their main website here.

 

Follow iExec on Twitter 

Join the iExec community on Telegram

Read the iExec blog on Medium

Contribute to the conversation on Discord

Stay up to date on Slack

 

Media Contact Details

Contact Name: Marianne Negrello (Communication Manager)

Contact Email: press@iex.ec 

 

iExec is the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest. 

Source

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Acta Finance Enters The Avalanche Ecosystem After Successfully Rebranding From ADA Finance

Acta Finance Enters The Avalanche Ecosystem After Successfully Rebranding From ADA Financeconsole.debug(‘TRINITY_WP’, ‘Skip player from rendering’, ‘is single: , is main loop: 1, is main query: 1’);console.debug(‘TRINITY_WP’, ‘trinity_content_filter’);

Press Release: DeFi ecosystem, ADA Finance, has rebranded to Acta Finance, launching a new native token $ACTA, as well as developing its own AMM, ActaFi Swap.

 

March 14th, 2022, Mahe Victoria, Seychelles – ADA Finance, a pioneering decentralized finance (DeFi) ecosystem which will operate on Avalanche initially, has successfully completed a rebrand, changing its name to Acta Finance (ActaFi). In addition to this rebrand, the ActaFi team have also been developing their own native Automated Market Maker (AMM) protocol, ActaFi Swap.

 

The ActaFi team took the name ‘Acta’ from the latin phrase ‘Acta non verba’, which translates to ‘deeds not words’ reflecting the team’s focus on substantive development and community building within the crypto space. 

 

Commenting on the rebrand, ActaFi’s CEO & Founder, Christof Waton, said:

 

“Initially, we only wanted to launch on Cardano, but we couldn’t risk oru investors’ funds developing on an early-stage blockchain that is still prone to vulnerabilities and scalability issues. Therefore we started to develop the same ecosystem, within the same project, on Avalanche in parallel. The name ADA Finance limited the interest of people that are anti or neutral towards ADA / Cardano, with our token on Avalanche and utilities on Avalanche, it was better to perform the rebrand to a neutral name, hence Acta Finance.” 

 

Pioneering the DeFi space

ActaFi’s rebrand is accompanied by several new feature releases and announcements which will lay the foundation for ActaFi Swap. The first is an onchain affiliate program which will incentivise Acta community members to attract new users to the ecosystem, encouraging organic community growth. 

 

This will work in conjunction with the onchain staking of $ACTA, the ecosystem’s new token. Users will be able to stake $ACTA in the normal way, maturing their stake to claim governance rights in the ecosystem’s new decentralized autonomous organization (DAO) when it becomes available. 

TGE incentives for $ACTA will be made public on April 5th, 2022 and both $ACTA staking and the ecosystem’s affiliate program are currently being audited by Solidity Finance. 

 

A New Approach to AMMs

ActaFi’s new AMM, ActaFi Swap, is set to launch later in 2022 and will include several new features which put it at the cutting edge of AMM protocols. 

 

Firstly, ActaFi Swap will follow Uniswap v3’s concentrated liquidity model, a model that allows liquidity to be allocated within a custom price range. Although this requires more maintenance than the passive function adopted by most common AMMs, the ability to customize price ranges  allows liquidity providers to provide their capital in a more efficient way according to their needs. As a result it is preferred by experienced digital asset managers, market makers and funds as it allows them to act more dynamically to market changes. 

 

Secondly, the ActaFi team is targeting decentralization and interoperability from the offset like competing aggregators, such as 1inch. This will provide maximum liquidity for the ActaFi ecosystem, ensuring that the AMM can achieve the most efficient prices for its assets. 

 

Finally, ActaFi Swap will include a token bridge as a secondary function built into the swap, allowing users to benefit from access to greater liquidity for an asset on other blockchains (e.g. Ethereum, Cardano and Avalanche.). Consequently, users have the best possible price outcome for the assets they want to exchange. This is a feature of the most sophisticated DeFi ecosystems, but is often too complex for regular users to make use of. ActaFi Swap will simplify the user experience to make toke bridges more accessible to the regular user. 

 

For more information on ActaFi Swap, read this blog

 

Building on a Year of Success 

 

Both ActaFi’s rebrand and the development of its own AMM follow a year of positive press, business development and community building for the ActaFi team. The team received an award for Best DeFi Project of the Year at the AIBC Summit in Malta in November 2021. Consequently, the team attracted the attention of several KOLs in the crypto space, including over 70 YouTubers with a global reach of over 8 million people. The team also managed to secure an investment from Roger Ver (AKA Crypto Jesus), former CEO of Bitcoin.com and early investor in Bitcoin.

 

The ActaFi team are now leveraging this success to position themselves at the forefront of the DeFi space, with the rebrand putting emphasis firmly on development. 

 

For more information on how Acta Finance is positioning itself as a leading innovator in the DeFi space, visit their website here

 

Follow ActaFi on Twitter 

Join the ActaFi community on Telegram 

Connect with ActaFi on LinkedIn

Stay up-to-date with ActaFi on Medium 

 

Media Contact Details

Contact Email: marketing@actafi.org 

 

ACTA FINANCE is the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest.

 

Source

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Acta Finance Enters The Avalanche Ecosystem After Successfully Rebranding From ADA Finance

Acta Finance Enters The Avalanche Ecosystem After Successfully Rebranding From ADA Financeconsole.debug(‘TRINITY_WP’, ‘Skip player from rendering’, ‘is single: , is main loop: 1, is main query: 1’);console.debug(‘TRINITY_WP’, ‘trinity_content_filter’);

Press Release: DeFi ecosystem, ADA Finance, has rebranded to Acta Finance, launching a new native token $ACTA, as well as developing its own AMM, ActaFi Swap.

 

March 14th, 2022, Mahe Victoria, Seychelles – ADA Finance, a pioneering decentralized finance (DeFi) ecosystem which will operate on Avalanche initially, has successfully completed a rebrand, changing its name to Acta Finance (ActaFi). In addition to this rebrand, the ActaFi team have also been developing their own native Automated Market Maker (AMM) protocol, ActaFi Swap.

 

The ActaFi team took the name ‘Acta’ from the latin phrase ‘Acta non verba’, which translates to ‘deeds not words’ reflecting the team’s focus on substantive development and community building within the crypto space. 

 

Commenting on the rebrand, ActaFi’s CEO & Founder, Christof Waton, said:

 

“Initially, we only wanted to launch on Cardano, but we couldn’t risk oru investors’ funds developing on an early-stage blockchain that is still prone to vulnerabilities and scalability issues. Therefore we started to develop the same ecosystem, within the same project, on Avalanche in parallel. The name ADA Finance limited the interest of people that are anti or neutral towards ADA / Cardano, with our token on Avalanche and utilities on Avalanche, it was better to perform the rebrand to a neutral name, hence Acta Finance.” 

 

Pioneering the DeFi space

ActaFi’s rebrand is accompanied by several new feature releases and announcements which will lay the foundation for ActaFi Swap. The first is an onchain affiliate program which will incentivise Acta community members to attract new users to the ecosystem, encouraging organic community growth. 

 

This will work in conjunction with the onchain staking of $ACTA, the ecosystem’s new token. Users will be able to stake $ACTA in the normal way, maturing their stake to claim governance rights in the ecosystem’s new decentralized autonomous organization (DAO) when it becomes available. 

TGE incentives for $ACTA will be made public on April 5th, 2022 and both $ACTA staking and the ecosystem’s affiliate program are currently being audited by Solidity Finance. 

 

A New Approach to AMMs

ActaFi’s new AMM, ActaFi Swap, is set to launch later in 2022 and will include several new features which put it at the cutting edge of AMM protocols. 

 

Firstly, ActaFi Swap will follow Uniswap v3’s concentrated liquidity model, a model that allows liquidity to be allocated within a custom price range. Although this requires more maintenance than the passive function adopted by most common AMMs, the ability to customize price ranges  allows liquidity providers to provide their capital in a more efficient way according to their needs. As a result it is preferred by experienced digital asset managers, market makers and funds as it allows them to act more dynamically to market changes. 

 

Secondly, the ActaFi team is targeting decentralization and interoperability from the offset like competing aggregators, such as 1inch. This will provide maximum liquidity for the ActaFi ecosystem, ensuring that the AMM can achieve the most efficient prices for its assets. 

 

Finally, ActaFi Swap will include a token bridge as a secondary function built into the swap, allowing users to benefit from access to greater liquidity for an asset on other blockchains (e.g. Ethereum, Cardano and Avalanche.). Consequently, users have the best possible price outcome for the assets they want to exchange. This is a feature of the most sophisticated DeFi ecosystems, but is often too complex for regular users to make use of. ActaFi Swap will simplify the user experience to make toke bridges more accessible to the regular user. 

 

For more information on ActaFi Swap, read this blog

 

Building on a Year of Success 

 

Both ActaFi’s rebrand and the development of its own AMM follow a year of positive press, business development and community building for the ActaFi team. The team received an award for Best DeFi Project of the Year at the AIBC Summit in Malta in November 2021. Consequently, the team attracted the attention of several KOLs in the crypto space, including over 70 YouTubers with a global reach of over 8 million people. The team also managed to secure an investment from Roger Ver (AKA Crypto Jesus), former CEO of Bitcoin.com and early investor in Bitcoin.

 

The ActaFi team are now leveraging this success to position themselves at the forefront of the DeFi space, with the rebrand putting emphasis firmly on development. 

 

For more information on how Acta Finance is positioning itself as a leading innovator in the DeFi space, visit their website here

 

Follow ActaFi on Twitter 

Join the ActaFi community on Telegram 

Connect with ActaFi on LinkedIn

Stay up-to-date with ActaFi on Medium 

 

Media Contact Details

Contact Email: marketing@actafi.org 

 

ACTA FINANCE is the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest.

 

Source

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Paribus Launches DeFi Platform to Enable Users to Borrow Against Digital Assets

Paribus Launches DeFi Platform to Enable Users to Borrow Against Digital Assetsconsole.debug(‘TRINITY_WP’, ‘Skip player from rendering’, ‘is single: , is main loop: 1, is main query: 1’);console.debug(‘TRINITY_WP’, ‘trinity_content_filter’);

Press Release: Paribus is launching a DeFi-based borrowing platform, allowing users to borrow against their digital assets in a revolutionary way. Allowing previously stagnant assets like NFTs to be used as collateral for loans.

 

March 14th, 2022, Miami, USA – Paribus is taking DeFi to the next level with the help of Cardano. Cardano’s interoperability removes the restrictions imposed by the isolated ecosystem, allows value to flow freely, and increases the potential of the protocol and its users. Being powered by Cardano, users can now borrow against their digital assets with a DeFi perspective. Be it NFT or any synthetic asset, Paribus offers users the platform for safe and fast borrowing against their digital assets.

The Paribus Protocol

Paribus offers DeFi holders and investors a platform to extend the reach of their digital assets and positions around the globe. For the first time one platform is bringing together the functionality of borrowing and lending against a huge variety of assets, in a decentralized and permissionless way. 

 

Paribus’ features and protocol is designed to evolve with new crypto asset classes, capturing the value stored in the emerging universe of interconnected blockchains. The Paribus protocol sets out to channel this monetary energy in previously impossible ways, creating even more opportunity for investors.

Combining NFTs and DeFi

With Paribus, users can even borrow against their NFT investment. This will free up capital while the underlying NFT will hold its value intact. Paribus also allows users to stake NFTs with pool value with other like-NFTs, allowing users to generate yield on their NFT assets.

In addition to NFTs, users can also borrow against their AMM liquidity positions through the Paribus protocol. This will allow users to leverage up while staking or earning through LP’ing.

Staking in Liquidity Pools

With Paribus, users get access to the market-specific staking pools for LP tokens from multiple blockchain-based liquidity pool which allows for the following benefits:

 

  • Cheap transactions
  • Incredibly high throughput
  • Security and reliability

 

Paribus is now offering native staking for the PBX token on their platform, offering a dynamic APY and high rewards. There are two pools that remain open, Argenti and Aurum. These pools are only open for a limited time.

The PBX Token

PBX is Paribus’ native governance token. PBX allows its owners to create and vote on the future of the network. The ultimate goal of PBX tokens is to coordinate incentives across the Paribus Revenue Protocol to create a systematic harmony between the security of stakeholders, the protocol itself, and internal assets. Owners of the PBX tokens are also entitled to receive a percentage of the fees earned through the protocol in proportion to their stakes. The more users stake, the higher their tier and the higher percentage they earn. 

 

For more information on how Paribus is pioneering borrowing in the DeFi space, visit their website here.

 

Follow Paribus on Twitter

Join the Paribus community in Telegram 

Connect with Paribus on LinkedIn

 

Media Contact Details

Contact Email: hello@paribus.io

PARIBUS is the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest.

Source

The post Paribus Launches DeFi Platform to Enable Users to Borrow Against Digital Assets appeared first on Bitcoin PR Buzz.

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Source: BPRB Feed

Source: thinkbitcoins

Paribus Launches DeFi Platform to Enable Users to Borrow Against Digital Assets

Paribus Launches DeFi Platform to Enable Users to Borrow Against Digital Assetsconsole.debug(‘TRINITY_WP’, ‘Skip player from rendering’, ‘is single: , is main loop: 1, is main query: 1’);console.debug(‘TRINITY_WP’, ‘trinity_content_filter’);

Press Release: Paribus is launching a DeFi-based borrowing platform, allowing users to borrow against their digital assets in a revolutionary way. Allowing previously stagnant assets like NFTs to be used as collateral for loans.

 

March 14th, 2022, Miami, USA – Paribus is taking DeFi to the next level with the help of Cardano. Cardano’s interoperability removes the restrictions imposed by the isolated ecosystem, allows value to flow freely, and increases the potential of the protocol and its users. Being powered by Cardano, users can now borrow against their digital assets with a DeFi perspective. Be it NFT or any synthetic asset, Paribus offers users the platform for safe and fast borrowing against their digital assets.

The Paribus Protocol

Paribus offers DeFi holders and investors a platform to extend the reach of their digital assets and positions around the globe. For the first time one platform is bringing together the functionality of borrowing and lending against a huge variety of assets, in a decentralized and permissionless way. 

 

Paribus’ features and protocol is designed to evolve with new crypto asset classes, capturing the value stored in the emerging universe of interconnected blockchains. The Paribus protocol sets out to channel this monetary energy in previously impossible ways, creating even more opportunity for investors.

Combining NFTs and DeFi

With Paribus, users can even borrow against their NFT investment. This will free up capital while the underlying NFT will hold its value intact. Paribus also allows users to stake NFTs with pool value with other like-NFTs, allowing users to generate yield on their NFT assets.

In addition to NFTs, users can also borrow against their AMM liquidity positions through the Paribus protocol. This will allow users to leverage up while staking or earning through LP’ing.

Staking in Liquidity Pools

With Paribus, users get access to the market-specific staking pools for LP tokens from multiple blockchain-based liquidity pool which allows for the following benefits:

 

  • Cheap transactions
  • Incredibly high throughput
  • Security and reliability

 

Paribus is now offering native staking for the PBX token on their platform, offering a dynamic APY and high rewards. There are two pools that remain open, Argenti and Aurum. These pools are only open for a limited time.

The PBX Token

PBX is Paribus’ native governance token. PBX allows its owners to create and vote on the future of the network. The ultimate goal of PBX tokens is to coordinate incentives across the Paribus Revenue Protocol to create a systematic harmony between the security of stakeholders, the protocol itself, and internal assets. Owners of the PBX tokens are also entitled to receive a percentage of the fees earned through the protocol in proportion to their stakes. The more users stake, the higher their tier and the higher percentage they earn. 

 

For more information on how Paribus is pioneering borrowing in the DeFi space, visit their website here.

 

Follow Paribus on Twitter

Join the Paribus community in Telegram 

Connect with Paribus on LinkedIn

 

Media Contact Details

Contact Email: hello@paribus.io

PARIBUS is the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest.

Source

The post Paribus Launches DeFi Platform to Enable Users to Borrow Against Digital Assets appeared first on Bitcoin PR Buzz.

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Source: BRPB Feed

Floki Listed on Huobi Global & India’s CoinDCX in Push Toward Mainstream Adoption

This week Floki, which calls itself “the people’s cryptocurrency,” was listed on two exchanges: Tier One centralized exchange (CEX) Huobi Global and CoinDCX, India’s leading exchange with over ten million users.

The Floki Vikings’ mission is to make Floki a household name in 2022, backed by a singular crypto ecosystem that includes real-world charitable giving, a forthcoming play to earn (P2E) metaverse game (Valhalla), DeFi, a viral community, incomparable marketing, and more.

These new exchange listings further signal the market’s embrace of the project, as Floki is poised to reach an audience of billions through Formula 1, international television campaigns, and numerous top-flight football sponsorships. 

Huobi: Floki’s First Tier One CEX

Huobi Global listed FLOKI (Floki) in the Pioneer Zone on March 2nd, 2022.

At the time of writing, Huobi is the sixth-ranked CEX per CoinMarketCap with over $3b in daily trading volume. This listing is a major milestone for Floki, as it validates the project’s recent DAO upgrade and breaks the seal on the coveted Tier One CEXes.

“Founded in 2013, Huobi Group is the world’s leading blockchain company with a mission to accelerate the digital economy through breakthrough innovations in core blockchain technologies. Huobi Group’s operations across multiple sectors, including enterprise and public blockchains, digital assets trading, cryptocurrency wallets, and industry research, reaching tens of millions of users in over 170 countries and regions.”
LinkedIn

CoinDCX: Vikings in India

CoinDCX is trusted by over ten million Indians for cryptocurrency investments. Following rapidly on Huobi’s announcement, CoinDCX listed Floki on March 3rd, 2022.

“Launched on April 7th, 2018, CoinDCX is a cryptocurrency exchange with its offices located in India. Built with user experience and security in mind, CoinDCX claims to provide near-instant fiat to crypto conversions with zero fees.”

Looking Forward at Floki

As existing investors consider the fast-moving landscape of crypto this year and new retail piles into the space, major CEX listings such as these further legitimize Floki and facilitate mainstream adoption. 

Paired with a global marketing campaign and the anticipated P2E metaverse game Valhalla, Floki stands to be a major crypto story of 2022. Learn more about “the people’s cryptocurrency” at floki.com and follow the project on Twitter for announcements from the Floki team as they happen.

Disclosure: This is a sponsored press release, please do your research before buying any cryptocurrency.

The post Floki Listed on Huobi Global & India’s CoinDCX in Push Toward Mainstream Adoption appeared first on NullTX.

Source: null tx

Source: thinkbitcoins

Floki Listed on Huobi Global & India’s CoinDCX in Push Toward Mainstream Adoption

This week Floki, which calls itself “the people’s cryptocurrency,” was listed on two exchanges: Tier One centralized exchange (CEX) Huobi Global and CoinDCX, India’s leading exchange with over ten million users.

The Floki Vikings’ mission is to make Floki a household name in 2022, backed by a singular crypto ecosystem that includes real-world charitable giving, a forthcoming play to earn (P2E) metaverse game (Valhalla), DeFi, a viral community, incomparable marketing, and more.

These new exchange listings further signal the market’s embrace of the project, as Floki is poised to reach an audience of billions through Formula 1, international television campaigns, and numerous top-flight football sponsorships. 

Huobi: Floki’s First Tier One CEX

Huobi Global listed FLOKI (Floki) in the Pioneer Zone on March 2nd, 2022.

At the time of writing, Huobi is the sixth-ranked CEX per CoinMarketCap with over $3b in daily trading volume. This listing is a major milestone for Floki, as it validates the project’s recent DAO upgrade and breaks the seal on the coveted Tier One CEXes.

“Founded in 2013, Huobi Group is the world’s leading blockchain company with a mission to accelerate the digital economy through breakthrough innovations in core blockchain technologies. Huobi Group’s operations across multiple sectors, including enterprise and public blockchains, digital assets trading, cryptocurrency wallets, and industry research, reaching tens of millions of users in over 170 countries and regions.”
LinkedIn

CoinDCX: Vikings in India

CoinDCX is trusted by over ten million Indians for cryptocurrency investments. Following rapidly on Huobi’s announcement, CoinDCX listed Floki on March 3rd, 2022.

“Launched on April 7th, 2018, CoinDCX is a cryptocurrency exchange with its offices located in India. Built with user experience and security in mind, CoinDCX claims to provide near-instant fiat to crypto conversions with zero fees.”

Looking Forward at Floki

As existing investors consider the fast-moving landscape of crypto this year and new retail piles into the space, major CEX listings such as these further legitimize Floki and facilitate mainstream adoption. 

Paired with a global marketing campaign and the anticipated P2E metaverse game Valhalla, Floki stands to be a major crypto story of 2022. Learn more about “the people’s cryptocurrency” at floki.com and follow the project on Twitter for announcements from the Floki team as they happen.

Disclosure: This is a sponsored press release, please do your research before buying any cryptocurrency.

The post Floki Listed on Huobi Global & India’s CoinDCX in Push Toward Mainstream Adoption appeared first on NullTX.

Source: null tx

Floki’s Response to ASA Recommendation

On March 2, 2022, the Advertising Standards Authority (“ASA”) issued a ruling regarding an advertisement published by Floki on the London Underground. The advertisement contained the Floki logo, an image of a cartoon dog wearing a Viking helmet. The text on the advertisement stated “Missed Doge? Get Floki.” In addition, the text at the bottom of the ad stated that “Your investment may go down as well as up in value. Cryptocurrency is not regulated in the UK.”

The ASA received a complaint regarding these advertisements and began an investigation into whether the advertisements violated the Committee of Advertising Practice (“CAP”) code. Prior to running the advertisements, Floki received approval from CAP that the advertisements were in compliance with their code.

In the ruling, the ASA concluded that Floki violated the CAP code. First, it concluded that the advertisements took advantage of consumers’ inexperience or credulity by not making clear that tax could be payable on profits from investing. Second, it concluded that the advertisement irresponsibly exploited consumers’ fear of missing out and trivialized investment in cryptocurrency by using the phrase “Missed Doge? Get Floki.” Floki emphatically disagrees with these conclusions.

It is important to note that ads from major cryptocurrency brands like Coinbase, Kraken, Luno, and eToro have been similarly banned as crypto companies try to create mainstream awareness about cryptocurrency while adhering to regulatory guidelines.

The action from the ASA is that Floki may not run the particular advertisements that were banned again in the form that they were run during the London Underground advertisement campaign. No other action was implemented against Floki.

As stated above, Floki denies any of the allegations in the ASA complaint and disagrees with the conclusions reached by the ASA investigator. Floki did its very best to be compliant before running these ads and took CAP’s advice and guidance regarding what risk warnings and disclaimers needed to be included in the marketing campaign. At no point was it brought to Floki’s attention by CAP that there was a requirement for consumers to be advised on the implications of Capital Gains Tax on investments in cryptocurrency. Had this been brought to Floki’s attention, Floki would have followed such advice and included the information in their marketing campaign.

Further, Floki has retained attorney advice. Floki cannot find where in the CAP Code or ASA guidance it specifically sets out that information relating to Capital Gains Tax must be contained in any advert relating to cryptocurrencies or financial products generally. Floki denies that it violated any regulations, and it will take any action it must to ensure its legal rights are recognized.

With regard to whether Floki was irresponsible with its advertisement, Code rule 14.1 states that financial products must be set out in a way that allows them to be understood easily by the audience being addressed. Floki asserts that its logo and wording of the advertisement allow the subject matter to be understood clearly by an informed consumer as well as the risks of an investment in Floki being clearly signposted in the risk warning at the bottom of the Advert.

Floki also asserts that the phrase “Missed Doge? Get Floki,” is a legitimate advertising technique designed to capture the attention of an informed consumer. The marketing campaign itself did not mislead consumers in the investment of cryptocurrencies and the advertisement contained material information that consumers require to make informed decisions before engaging with Floki or investing generally in cryptocurrencies in compliance with CAP Code rules 3.1 and 3.3.

In short, Floki will continue to advocate for its right to advertise its product. There are no regulations that should prevent Floki from advertising in the way it did. At this time, Floki is not prevented from running advertisements in the United Kingdom, except that it is currently not allowed to run the exact marketing campaign as what was complained about in that form. Despite this recommendation from the ASA investigator, Floki will advocate for the rights of its project and its holders.

Website: https://www.floki.com/

Disclosure: This is a sponsored press release. Please do your research before buying any cryptocurrencies.

The post Floki’s Response to ASA Recommendation appeared first on NullTX.

Source: null tx

Source: thinkbitcoins

Floki’s Response to ASA Recommendation

On March 2, 2022, the Advertising Standards Authority (“ASA”) issued a ruling regarding an advertisement published by Floki on the London Underground. The advertisement contained the Floki logo, an image of a cartoon dog wearing a Viking helmet. The text on the advertisement stated “Missed Doge? Get Floki.” In addition, the text at the bottom of the ad stated that “Your investment may go down as well as up in value. Cryptocurrency is not regulated in the UK.”

The ASA received a complaint regarding these advertisements and began an investigation into whether the advertisements violated the Committee of Advertising Practice (“CAP”) code. Prior to running the advertisements, Floki received approval from CAP that the advertisements were in compliance with their code.

In the ruling, the ASA concluded that Floki violated the CAP code. First, it concluded that the advertisements took advantage of consumers’ inexperience or credulity by not making clear that tax could be payable on profits from investing. Second, it concluded that the advertisement irresponsibly exploited consumers’ fear of missing out and trivialized investment in cryptocurrency by using the phrase “Missed Doge? Get Floki.” Floki emphatically disagrees with these conclusions.

It is important to note that ads from major cryptocurrency brands like Coinbase, Kraken, Luno, and eToro have been similarly banned as crypto companies try to create mainstream awareness about cryptocurrency while adhering to regulatory guidelines.

The action from the ASA is that Floki may not run the particular advertisements that were banned again in the form that they were run during the London Underground advertisement campaign. No other action was implemented against Floki.

As stated above, Floki denies any of the allegations in the ASA complaint and disagrees with the conclusions reached by the ASA investigator. Floki did its very best to be compliant before running these ads and took CAP’s advice and guidance regarding what risk warnings and disclaimers needed to be included in the marketing campaign. At no point was it brought to Floki’s attention by CAP that there was a requirement for consumers to be advised on the implications of Capital Gains Tax on investments in cryptocurrency. Had this been brought to Floki’s attention, Floki would have followed such advice and included the information in their marketing campaign.

Further, Floki has retained attorney advice. Floki cannot find where in the CAP Code or ASA guidance it specifically sets out that information relating to Capital Gains Tax must be contained in any advert relating to cryptocurrencies or financial products generally. Floki denies that it violated any regulations, and it will take any action it must to ensure its legal rights are recognized.

With regard to whether Floki was irresponsible with its advertisement, Code rule 14.1 states that financial products must be set out in a way that allows them to be understood easily by the audience being addressed. Floki asserts that its logo and wording of the advertisement allow the subject matter to be understood clearly by an informed consumer as well as the risks of an investment in Floki being clearly signposted in the risk warning at the bottom of the Advert.

Floki also asserts that the phrase “Missed Doge? Get Floki,” is a legitimate advertising technique designed to capture the attention of an informed consumer. The marketing campaign itself did not mislead consumers in the investment of cryptocurrencies and the advertisement contained material information that consumers require to make informed decisions before engaging with Floki or investing generally in cryptocurrencies in compliance with CAP Code rules 3.1 and 3.3.

In short, Floki will continue to advocate for its right to advertise its product. There are no regulations that should prevent Floki from advertising in the way it did. At this time, Floki is not prevented from running advertisements in the United Kingdom, except that it is currently not allowed to run the exact marketing campaign as what was complained about in that form. Despite this recommendation from the ASA investigator, Floki will advocate for the rights of its project and its holders.

Website: https://www.floki.com/

Disclosure: This is a sponsored press release. Please do your research before buying any cryptocurrencies.

The post Floki’s Response to ASA Recommendation appeared first on NullTX.

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Gavin Maloof Joins Tezotopia To Build Metzopia: The Virtual Vegas

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Press Release: Unique NFT project Tezotopia and Las Vegas entrepreneur Gavin Maloof are building a Virtual Vegas Metaverse called Meztopia, set to launch Q3, 2022. 

 

1st March 2022, San Jose, Costa Rica —  Las Vegas titan and entrepreneur Gavin Maloof has teamed up with the hit blockchain game Tezotopia to create the ‘Entertainment Capital of the Metaverse’ in a project known as metaverse Metzopia, launching on the Tezos Blockchain.

 

The Virtual Vegas

Billed as the Virtual Vegas, Metzopia will incorporate clubs, casinos, events, shows, and exclusive NFT drops into a metaverse playland where visitors can come for a visit, buy a penthouse for permanent residence or be the entertainment themselves. 

 

Joab Garza, creator of Tezotopia calls it an escape from the routine, a getaway vacation only a click away. Maloof and his associates are currently onboarding major brands, casinos, artists, and performers to join forces in bringing a variety of unique entertainment options for the visitors of Metzopia.

 

Tezotopia Founder Joab Garza stated that: 

 

“We want our version of the metaverse to be where all the action is, we want it to be less of a second life, and more of a place you visit for the enjoyment of the experience,” 

 

Bridge from Tezotopia

Players of Tezotopia will be allowed to bridge their profiles into Metzopia and will have early adopter access to the world as it unfolds. Metzopia will be an expansion to the ever-growing ecosystem of Tezotopia, incorporating all the in-game assets available and collectible NFTs into this fun new virtual world. 

 

Mezotopia is still currently considering new brand partners and any interested parties can contact the project via email. (metzopia@gif.games) Additional details about the exciting new NFT project can be found here. Metzopia is slated to launch in Q3 2022. 

 

About gif.games 

Gif.games is the creator of Tezotopia, an open-world NFT game, and marketplace for virtual assets based on Tezos. Players can buy, sell, and trade digital territories (known as Tezotops) & build numerous virtual assets using the in-game cryptocurrency, Unobtainium (UNO). 

 

About Tezos

Tezos is smart money, redefining what it means to hold and exchange value in a digitally connected world. A self-upgradable and energy-efficient blockchain with a proven track record, Tezos seamlessly adopts tomorrow’s innovations without network disruptions today. For more information, please visit tezos.com

 

Tezotopia Links

Website | Twitter | Discord 

 

Gif.games LinksTezotopia

Website | Telegram | Facebook | Twitter  | Instagram 

 

Media Contact Details

Contact Name: Joab Garza

Contact Email: joab@gif.games    

 

Gif.games are the source of this content. This Press Release is for informational purposes only. The information does not constitute investment advice or an offer to invest. 

 

Source

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